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Commercial Area
Benefits
Target Group
Scheduling
Revenue
Models
Localization&
Delivery
Licensing
Setup
Launching
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SCHEDULING
The ideal scheduling for Double Life TV is afternoon, immediately
after the school hours.
The ideal frequency is a strip of daily transmissions 60-180 minutes.
Channels with more airtime capacity can select other time segments
as well.
Depending on the channel profile, also Prime Time segments could
be considered.
Double Life Web is a 24/7 non-stop show, and people can visit
there before or after the daily TV-show.
Double Life Mobile services function as well 24/7.
Example of Double Life schedule
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Mon
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Tue
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Wed
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Thu
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Fri
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Sat
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Sun
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Morning
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Noon
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DOUBLE LIFE WEB & MOBILE
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Afternoon
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DOUBLE LIFE TV
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Pre-PT
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Prime Time
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DOUBLE LIFE WEB & MOBILE
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Late PT
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Night
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DOUBLE LIFE WEB
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